Thought leadership
The Global Health Marketing Communications Network Welcomes Elite PR
As the APAC lead agency for Global Health Marketing and Communications (GHMC), a global network of independent healthcare agencies, we are committed to expanding our network in the region and connecting with like-minded communications agencies that put health and science at the forefront of their services. We are delighted to welcome Elite PR as our exclusive partner…
Read MoreThe role of cross-border collaboration in strengthening innovation ecosystems in the biotech industry
Last year, the biotech industry faced numerous roadblocks which hindered progress in delivering innovative medicines to patients. The industry had to work through geopolitical tensions and unpredictable local capital markets, which brought about existing challenges to the fore, such as a lack of access to capital and stringent regulatory frameworks. Despite these obstacles, the industry…
Read MoreRethinking patient recruitment: is the CRO enough?
An interview with Altair Da Silva, Senior VP of Clinical Trial Patient Recruitment at Spectrum Science, our US partners. When planning clinical trials, it may be tempting to leave everything up to the Contract Research Organization (CRO), but in today’s extremely competitive recruitment landscape, sponsors must think outside of the traditional recruitment parameters to prevent…
Read MoreHealthcare communications trends from across the globe with GHMC
We asked our partner agencies from the GHMC Network for their perspectives on healthcare communication trends and opportunities in 2023. Here’s a look at what’s unfolding in Asia Pacific, North America, Europe, and Latin America. GHMC – Global Health and Marketing Communications – is a robust global network of independent healthcare agencies where health, science,…
Read MoreAn interview with Spurwing’s Anita Abeygoonesekera and Dennis Wong
On the power of compelling communications to motivate patients and HCPs With Anita and Dennis’s expertise, we’re excited to be expanding the work we do at Spurwing in Patient Engagement and Med Comms. We sat down for a discussion with our in-house experts on the value of this type of communications and where the differences…
Read MoreMaintaining a healthy heart
This is a contributed article by Professor Derek Connolly, Consultant Cardiologist and the Director of Research and Development at Birmingham City Hospital and the Clinical lead for cardiac care for the local integrated Care System. He is an Honorary clinical associate Professor at Aston medical school and Senior Clinical Lecturer at the Institute of Cardiovascular…
Read MoreWhy care about gut health?
This is a contributor article by Dr Jeremy Lim, Chief Executive Officer and Co-founder of AMILI. We live among millions of bacteria that have made themselves comfortable on, around, and inside of us. They greatly outnumber our human cells. One could say that it’s a bacterial world and we merely live in it. What is…
Read MoreScientifically Speaking: highlights from a Spurwing masterclass with Jo Browning
How can scientists and researchers communicate their complex messages with impact, while still delivering compelling data that excites…
Read MoreBuilding a dementia friendly society during a pandemic
The last two years have been a rollercoaster for people with Alzheimer’s Disease (AD) and their families. The pandemic has had an impact…
Read MoreHow can scientists and researchers speak with confidence, clarity and impact amongst the Covid noise
Jo Filshie Browning The COVID-19 pandemic has highlighted the importance of accurate science communication. Despite incredible…
Read MoreAre digital innovations key to sustainable cocoa farming?
Megan Willis, Sustainability Director, Cargill Agricultural Supply Chains, Asia Pacific In advance of our sustainability focused webinar…
Read MoreEngaging your most important stakeholder: why care about the patient?
We are all patients at certain points in our lives. Every person who lives on planet earth requires some form of healthcare, be it basic,…
Read MorePolicy and Communications Professionals Need to be Sustainable Too
Fifty years ago, Milton Friedman wrote the only social responsibility of a business was to use its resources and engage in activities…
Read MoreThe Future of Food: Why we need to change our food system, and how we are changing it
Christoph Langwallner, Founder & CEO, WhatIF Foods. In the past decade, the world has seen an exponential rise in morbidity from…
Read MoreThe role of communications in the “next normal”
Rahm Emanuel, the advisor to then President Barack Obama, once said you should never let a serious crisis go to waste. As businesses…
Read MoreGuest Article: Preparing to Win in the Post-COVID-19 World – Six Paradoxes Leaders Must Navigate
While Asian leaders continue to deal with the challenges associated with a global pandemic, they are also gradually bracing for the…
Read More5 Tips to Boost Your Virtual Presence
COVID-19 has fundamentally changed the way businesses operate. Precautionary measures against COVID-19 have escalated around the world…
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