Communications
Spurwing expands senior team with the appointment of new director Georgina Purdy
Georgina Purdy joins Spurwing Communications’ growing team of expert communicators in healthcare, food and agriculture Spurwing Communications, a multiple award-winning leader in strategic communications across Asia Pacific, today announced the appointment of Georgina Purdy to the role of Director. Georgina will work closely with Spurwing’s Senior Team to shape the strategic direction of the business…
Read MoreThe PRCA has launched The Communications Guidelines on Environmental Sustainability Claims
After an extensive, year-long consultation process, the PRCA Sustainability working group, Co-Chaired by our Sustainability Consultant Janissa Ng, has launched the Guidelines on Environmental Sustainability Claims – a first for the PR industry. We spoke to Janissa to understand the context behind their development why communicators should adhere to them. How long have these guidelines…
Read MoreHighlights from our fireside chat with Assaad Razzouk, the ‘Angry Clean Energy Guy’
At Spurwing, we leverage our network of industry stakeholders and thought leaders to help organisations connect to the people that matter to them. We also bring the outside in to inspire and inform our clients on important issues like climate change. In September, we hosted a fireside chat for our agriculture, sustainability and healthcare clients…
Read MoreTips for hosting a successful advisory board from our Med Comms experts
We’ve worked on several Advisory Boards (ad boards) in July, and there is certainly a knack to putting the right group of experts together. Ad boards are a valuable tool to gather practical insights from industry experts on how to approach critical issues. The consulted group of advisors help to navigate through challenges and uncertainties,…
Read MoreSustainability learnings for the healthcare sector
Did you know that if the healthcare sector were a country it would be the fifth largest polluter on earth? Here are some takeaways from the sustainability events we’ve attended recently and how they impact the healthcare sector. Leading in sustainability communications at the PRCA Corporate Affairs Forum 2023 In our panel discussion on what…
Read MoreTips and tricks on cutting through the congress noise
Global congresses are back with a bang this year. Here are some tips from our Med Comms team on how companies like yours can cut through the noise ahead of a busy congress season in 2023. Maximise your digital presence It’s no surprise that your contact point with potential attendees should start well before the…
Read MoreExpert insights from our sustainability consultant Janissa Ng
Janissa Ng, Spurwing’s sustainability consultant, recently moved to Germany to pursue a Master’s in Business & Sustainability. We caught up with her to understand how her learnings apply to our team of communicators navigating a complex sustainability landscape, where corporate reputation hangs in the balance depending on what companies say and how they say it.…
Read MoreAn interview with Spurwing’s Anita Abeygoonesekera and Dennis Wong
On the power of compelling communications to motivate patients and HCPs With Anita and Dennis’s expertise, we’re excited to be expanding the work we do at Spurwing in Patient Engagement and Med Comms. We sat down for a discussion with our in-house experts on the value of this type of communications and where the differences…
Read MoreSpurwing Communications Continues to Expand Senior Healthcare Team
Medical Communications expert Anita Abeygoonesekera joins Spurwing Communications’ growing team of healthcare communication specialists Spurwing Communications, a multiple award-winning leader in strategic healthcare communications in Asia Pacific, has appointed Anita Abeygoonesekera as Account Director to further expand and deepen the industry-leading sector expertise it provides to its healthcare clients. Anita is a trained pharmacist, with…
Read MoreDennis Wong joins Spurwing Communications’ growing team of healthcare communication specialists
Dennis Wong Joins Spurwing Communications’ Growing Team Of Healthcare Communication Specialists. Spurwing Communications, an award-winning leader in strategic healthcare communications, has appointed Dennis Wong as Account Director to further strengthen the deep sector expertise Spurwing provides to its healthcare clients. Wong has more than a decade of agency healthcare communications experience working with leading…
Read MoreCan Twitter’s latest pilot feature expand your brand’s reach?
Twitter has introduced a new Notes feature to a select few The soon-to-be-launched feature allows users to publish long-form content and skirt around the difficulties of following threads – a popular way for Twitter users to navigate the 280-character limit for Tweets. The Notes feature will allow users to post entire articles of up to…
Read MoreOur network partner GLOBALHealthPR launches its new brand identity
GLOBALHealthPR has launched its new brand identity as Global Health Marketing & Communications. New brand identity reflects evolution of independent global healthcare network’s capabilities from traditional public relations to integrated media & marketing solutions across 12+ disciplines The world’s largest and most robust network of independent healthcare agencies, GLOBALHealthPR, today announced its rebranding to Global…
Read MoreEmma Jenkins-Lee has been appointed as Managing Director
Emma Jenkins-Lee has been appointed as Managing Director of Spurwing Communications. In her new role, Jenkins-Lee will spearhead our next phase of agency growth, drive client relationships and lead the team to consistently deliver communication campaigns that drive positive change and have tangible business impact. She will work closely with Spurwing’s founder and CEO, Emma…
Read MoreScientifically Speaking: highlights from a Spurwing masterclass with Jo Browning
How can scientists and researchers communicate their complex messages with impact, while still delivering compelling data that excites…
Read MoreWhat my Spurwing internship taught me
Halisha Nandwani The prospect of an internship can seem daunting. The pressure of your first day combined with worrying about making…
Read More5 things brands need to know about TikTok
With a user base of 800 million active users, there are plenty of opportunities to capture on TikTok, the fastest growing social media…
Read MoreThe role of communications in the “next normal”
Rahm Emanuel, the advisor to then President Barack Obama, once said you should never let a serious crisis go to waste. As businesses…
Read MoreGuest Article: Preparing to Win in the Post-COVID-19 World – Six Paradoxes Leaders Must Navigate
While Asian leaders continue to deal with the challenges associated with a global pandemic, they are also gradually bracing for the…
Read MoreA Guide To Engaging Employees During COVID-19
As COVID-19 continues to spread rapidly across the globe, many individuals may feel anxious and uncertain about what lies ahead….
Read More5 Tips to Boost Your Virtual Presence
COVID-19 has fundamentally changed the way businesses operate. Precautionary measures against COVID-19 have escalated around the world…
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